It's no longer just about who is linking to your website - but who is talking about your brand. Brand mentions and citations have become some of the most valuable attributes in AI.
AI Mentions
As AI prioritizes clear, credible content, we make sure you have it on your website so it appears in AI search results.Brand Mentions
We make sure you have content worthy of conversation so others start talking about your company.Citation Building
We'll keep your business information consistent and up-to-date across the web so customers know how and where to find you.AI Citation Optimization
We make sure AI-powered search engines and chatbots reference, recommend, or cite your business when answering user questions.Backlinks were SEO gold back in the early days of the internet. One credible, popular site linking back to your site was invaluable in helping establish your own authority. Today, backlinks remain important, but securing mentions have risen to the top on the list of things that boost your brand online.
AI is constantly scanning the internet for sources like websites, forums, and reviews to serve to customers who are searching for what you’re offering. Since LLMs are trained on massive amounts of text, AI takes a more holistic view of content to understand patterns and information that communicate what your company is about. Once you establish this credibility, AI starts citing and recommending your content to users who are searching for topics within your domain expertise.
Many times, it was possible for a brand to obtain backlinks organically. For example, a blogger really was a fan of your product and linked to it on their blog without receiving anything in return. However, backlinks also became their own industry – with companies paying for backlinks or links being manipulated in a number of ways.
On the other hand, brand mentions are much harder to fake. Therefore, brand mentions help you build a strong online reputation so AI can take notice and start boosting your content. This digital word of mouth is taking over as the superior way to gain recognition in AI tools. For example, we've been able to get a client in the construction space consistently showing up in ChatGPT results for users looking for high-quality construction and contracting services in Southern California!
Instead of chasing backlinks, our team works to get you authentic, meaningful mentions across the web. And the way to do that is by creating accurate and authoritative content that’s ready to be shared. We do deep research to find out what your customers want to know and then we craft content that matches their needs. Find out how we secure brand mentions for your company that AI recognizes and recommends. Contact us to find out how we secure brand mentions for your company that AI recognizes and recommends.
Our team can craft you the perfect website and get you to the top of Google. Schedule your free consultation today.